Post-Lobby Day Services
The most well-intentioned and well-trained advocates can still fall short if you don’t have an effective strategy for mobilization. Whether you’re launching a comprehensive, long-term campaign or looking for a “911 mobilization strategy” to react to events in Washington, Advocacy Associates knows how to translate your lobby day results into action. Our goal is to put the client in a position where they can harness the energy from the lobby day and funnel that momentum into not only a wider reach for your advocacy recruitment and efforts, but further legislative success.
We can create a strategic plan based on the findings from your lobby day, beyond a “what happened” briefing report. We’ll provide a plan of “what to do with what happened” along with all the resources required to implement your plan. Your time is valuable, and follow-up is essential to ensuring that the legislator actually does what he/she said they would do. Our strategic campaign will maximize your advocacy outreach and build a lasting network of dedicated and passionate advocates.
Strategic Plan Building
Advocacy Associates will take on the time intensive process of creating your plan for “what to do with what happened,” within 1 week from your lobby day. Our standard reports already provide a summary of the event, but this strategy will detail a specific step-by-step timeline, content creation, and follow-up game plan.
Content Creation
Content is time consuming, but that’s where we come in. You will be provided with personalized draft emails, blog posts, surveys, action alerts and congressional record statements. This strategy collateral will assist in building both your internal and external public awareness, and most importantly, give you back time to focus on the policy.
Advocate Monitoring and Mobilization
We will monitor advocate notes on what legislators agreed to during their meeting and match that with your priorities like co-sponsor lists, site visit requests, or in-district meetings. We can provide all the leg work for your advocates to get them to reconnect with the legislator and follow up on network activities to enhance your message.
Technology Integration
Already have an Action Center to implement this strategy? You can seamlessly take this plan to process through your platform, or we will collaborate with you to allow for our staff to execute. Time is essential for implementation, leave the groundwork to us.
Custom Webinars and Advocacy Training
Advocacy Associates’ will help educate your members, regardless of their government relations experience to ensure they can act on this strategy with confidence. These trainings include top practices for long term relationships, the keys to success site visits, becoming an ongoing resource, and understanding what legislators can realistically do for you.
AdvocacyNow Toolkit
Need a tool to execute the plan? We’ve got you covered there too. Advocates can access their resources seamlessly through our AdvocacyDay platform and app, keeping everything in one place. Your custom dashboard allows you to highlight certain areas of your strategic plan, empowering your advocates anywhere, anytime.